Toasted Narrative The clip is within a toaster to show a unique idea of how a slice of bread is toasted with what seems to be people using flamethrowers to toast the slice within a certain amount of time Camera The camera follows a worker who is toasting the bread during the timer and follows the worker as he is ascending with the toast as it pops out of the toaster Sound The sound effects used in this clip are things such as the toaster timer, flamethrowers, cogs, metal rattling, contraptions, bell, choir and ambient sounds Lighting The lighting is given off from the heat of the toaster walls, flamethrowers and the natural light(visual effects) from outside the toaster Genre Sci-fi animated clip to show a concept of a toaster within a fantasy world Editing The video is fully animated and is neatly edited together to so the story arch of the workers within the toaster. Bright red light is illuminating the scene to make it look sinister compared to a normal kitchen mac...
Rebranding Unilever Product Orignial Title - LYNX Original Target Audience - The demographics of the advert is targeted at 16-32 year old mostly aimed at males of all races with statuses of C2, D and E as the product is cheap to buy and is a well known brand in the UK now sponsering Anthony Joshua which reaches out to all of his fans as it is cheap and affordable. Title - Target Audience - Primary - 12-16 Mainly females who are in the upper class who are wealthy. The brand is seen as a luxourious product that higher class people would buy, statuses such as A (Upper Middle Class) and B (Middle Class). Secondary - 12-16 Males who want to buy the product for their use as they may prefer the scent to other products.
Primary Research https://www.surveymonkey.co.uk/r/JYBPVZR This questionnaire shows that i have conducted my own research about our promotional video that I have produced with a classmate, the research includes primary research as this is a questionnaire about a college made video meaning that we would gather information from the questionnaire. This is a type of interview as the questionnaire is asking the person questions about the video and they are giving their opinions on it. Primary research shown publicly would be James O'Brien in 2018 talking about Brexit using both primary and secondary types of information within an interview format (O'Brien, 2018) Secondary Research This PowerPoint presentation is a secondary research example as I had used previously gathered information to gather all I need to understand the Lynx company and how they decide to market their products and how what products they make, I have also researched what age range th...
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